#AppealingToLGBTQConsumers

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Print or Digital? Which is best when trying to reach LGBTQ consumers

I tell my staff all the time: You can’t sell print if the client is only looking for digital…

Todd Evans February 7, 2022

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Advertising to the LGBTQ+ Community

What has Bank of America, Comcast, Macy’s, Marriott, Target, American Airlines and a host of other Fortune 500 corporations…

Mark Segal May 25, 2021

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Todd Evans

Founder & Editor

Todd Evans is President and CEO of Rivendell Media-America’s leading LGBTQ media placement firm- a unique media company that was founded in 1979 and represents 95% of all LGBTQ and HIV/AIDS media in the United States and Canada. Rivendell Media serves as the national advertising representative for over 200 gay, lesbian and HIV/AIDS newspapers, magazines and entertainment guides their websites and standalone digital properties. After working for the company and then taking over in 1994, he has worked on almost every major LGBT media campaign as well as every DTC campaign in the HIV/AIDS market since the FDA allowed them. That experience along with his knowledge of the media provide unique qualifications on what has worked and what is necessary to reach and speak to these audiences. Todd Evans is also a silent partner of Q Syndicate, the leading content provider for gay media and is also publisher of Press Pass Q, the industry newsletter for the gay and lesbian press professional. Todd Evans graduated from Villanova University with a bachelor in Political Science. He currently resides in Mountainside, New Jersey. He can be reached at todd@rivendellmedia.com or 908-232-2021 ext 210.

#AppealingToLGBTQConsumers

Print or Digital? Which is best when trying to reach LGBTQ consumers

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